Looney Da Block Boy has significantly impacted the Raxxonraxx label. With his debut single, “Pull Up,” he has amassed over 300,000 streams on Spotify and 100,000 views on YouTube, solidifying himself as an artist to watch. Beyond his impressive streaming numbers, Looney also brings a unique perspective to the label as a member of the First Nations Cree and Metis communities in Canada.
As a member of these communities, Looney has the potential to tap into a significant market size. According to Statistics Canada, the Indigenous population in Canada was approximately 1.7 million in 2016, representing 4.9% of the total Canadian population. Furthermore, the Indigenous population is young and growing, making it a valuable target market for the music industry.
Looney Da Block Boy has demonstrated his value to RaxxonRaxx through the success of his debut single, “PullUp,” which boasts over 300,000 streams on Spotify and over 100,000 views on YouTube. His emergence on the label has allowed for a fresh and diverse voice within the hip-hop community.